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Group745
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Group745
Creative in association withGear Seven
Group745

KitKat Highlights Why the Moment before You Snap, Is the Moment You Should Break

15/05/2023
Advertising Agency
Dubai, United Arab Emirates
184
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Publicis Middle East, Dubai launch the campaign’s first wave of communication in Iraq, returning to people’s TV screens with the brand’s much-loved humour

KITKAT, the iconic chocolate brand, has launched a new campaign that offers people a much needed break from those unfortunate scenarios we’ve all fallen victim to. 

From online orders arriving two sizes too small and the deafening symphonies of mum’s vacuum on your only day off, to your barber’s hand slip that results in your tragic new haircut that, let’s face it, is every man’s rite of passage. KITKAT’s here to remind you to take a break, and to enjoy a moment of sweetness in the midst of chaos.

KitKat and Publicis Middle East, Dubai launch the campaign’s first wave of communication in Iraq, returning to people’s TV screens with the brand’s much-loved humour, connecting to Iraqi audiences and across the Middle East with locally relevant insights, proving once again how a chocolatey break can help uplift your mood.

Produced by GoodPeople and directed by Omar Shawky, the campaign’s witty films are spread across digital and social platforms with snappy shorts. Soon to be launched in Morocco, as well as various countries within the MENA region, KITKAT reminds people that sometimes a little BREAK is all you need.

Credits
Brand
Agency / Creative
Production
Work from Publicis Dubai
Nets for Change
NBA
09/02/2024
18
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