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Kids Party Hard & Drop the Bass in Havas Chicago's Hefty Cups Spot

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Antonio Santos & Phil Pinto capture an epic rager of the exuberant eight-year-old kind

Kids Party Hard & Drop the Bass in Havas Chicago's Hefty Cups Spot

What happens when you pair a standard kid’s birthday party with Hefty’s new crack-resistant cups? 

An epic rager of the exuberant eight-year-old kind. To tout the supreme strength of Hefty’s crack-resistant Ultimate Easy Grip Cups, Havas Chicago created this online video to show that the ultimate party requires the ultimate cup…and now since Hefty cups are crack resistant, you can “party harder.” 

The playful spot, running as pre-roll as well as featured on Hefty’s Facebook page, includes a frosting faceplant, cake mashing, piñata smashing, silly-string spraying, dance-party raving extravaganza. 


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Music

Music Production: Trenton Rosenbaum (DJ Trentino)

Client

Advertiser: Hefty

Production Company

Director: Antonio Santos, Phil Pinto

Producer: Kris Rey-Talley

Production Company: One Thousand Percent

Creative Agency

Account Executive: Christina Banuelos

Art Director: Katie Rogers

Chief Creative Officer: Jason Peterson

Copywriter: Matt Bush

Creative Agency: Havas Worldwide Chicago

Group Account Directors: Lisa Evia

Group Creative Director: Ecole Weinstein

Producer: Jordan Sider

Head of Production: David Evans

Genres: Comedy

Havas US, Mon, 23 Mar 2015 16:45:34 GMT