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Kia's Seltos is the Perfect Stunt Double in Latest Campaign

Creative 156 Add to collection

Inspire and Lucky Post worked on the action packed campaign which aired during the Super Bowl

Kia's Seltos is the Perfect Stunt Double in Latest Campaign

The hardest working stunt person has a vehicle to match in the new spot for Kia's new SUV, the 2021 Seltos. Edited by Lucky Post's Marc Stone for the creators of the TV spot, Inspire Agency, the spot traverses various locations, from city streets to rugged landscapes - showing the style and capability of the vehicle. The Kia Seltos makes a star appearance while delivering the man of action. He rides, leaps, and fights with spectacular precision and daring attitude... the Kia Seltos, much like the stuntman doesn't do it for fame, but because it can. The project was directed by Norry Niven of Thousand Foot Squid. The :60 version made its debut on Fox Deportes on Super Bowl Sunday. 

“This was a really fun project to work on, with a great concept by the creatives and bold, cinematic footage directed by Norry (Niven),” comments Marc. “The biggest challenge was editing each situation to resonate while delivering a complete high-energy narrative - all with the car integrated and essential to the storyline.”

Inspire Agency’s concept for the launch of the 2021 Kia Seltos was born from the insight that Hispanics are underrepresented in Hollywood, with many of them being stunt people. Working behind the scenes, giving it everything, much like Kia – and the all-new 2021 Kia Seltos.

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Creative

Agency: Inspire Agency

Executive Creative Director, Partner: Jon Jaimes

Art Director: Cullin Lassiter

Content Creator: Karlo Ramos

President: Issac Morales

Social Media Director, Partner: Silvana Massolo

Business Affairs Manager: Cathy Arnett

Producer: Kellianne Hodges

Production

Production: Thousand Foot Squid

Director: Norry Niven

Executive Producer: Diana Bland

Post Production

Post: Lucky Post

Editor: Marc Stone

Assistant Editor: Katian Kerr

Audio Mix: Scottie Richardson

Online: Mark Sullivan

Executive Producer: Jessica Berry

Producer: Kendall Kendall

Categories: Automotive, Cars

Camp Lucky, Wed, 05 Feb 2020 10:57:01 GMT