David&Goliath have released a new batch of Kia Optima spots starring superhero duo of Blake Griffin and Jack McBrayer. The two ads “Zipline” and “Apologize to you" promote the Kia Optima as the stylish, feature-packed choice for the practical auto shopper.
Zipline is a typical zany entrant in the campaign. Griffin and McBrayer – who plays the hapless sidekick to the poised NBA star – sling down a zipline and crash through the window of a shocked auto shopper, admonishing his choice of lame vehicles and steering him toward the Optima’s stylish exterior. The similarly silly Apologize to you features a fire extinguisher-wielding McBrayer demanding that a passerby apologize to the crimefighters’ Optima for selecting another vehicle.
Chief Creative Officer: David Angelo
Executive Creative Director: Colin Jeffery
Senior Copywriter: Dan Kelly
Senior Art Director: Todd Rone Parker
Executive Broadcast Producer, Managing Director: Carol Lombard
Executive Producer: Christopher Coleman
Managing Partner, Client Services: Brian Dunbar
Group Account Director: Brook Dore
Account Director: Mike O’Malley
Account Supervisor: Stacy Garibay
Account Executive: Ashley Standridge
Account Coordinator: Lauren Kelley
Senior Strategic Planner: Steven Garcia
Director Business Affairs: Rodney Pizarro
Product Information Manager: Russ Wortman
Production Company: PrettyBird
Director: Paul Hunter
Executive Producer: Kerstin Emhoff
Executive Producer: Ali Brown
Head of Production: Tracy Hauser
Line Producer: Leora Glass
Editorial: Whitehouse Post
Editor: Corky DeVault
Editor: Lucas Spaulding
Editor: James Dierx
Assistant Editor: Sam Perkins
Producer: Joanna Manning
Executive Producer: Joni Williamson
Visual Effects: Mass Market
Head of CGI / Director of VFX: Andy Jones
VFX Supervisor: Diego Vazquez
Producer: Shannon Alexander
Executive Producer: JJ Wilmoth
Managing Director: Jay Lichtman
Music, Sound Design & Mix: Barking Owl