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KFC Clash: The UFC (Ultimate Fried Chicken) Fight

Advertising Agency
London, UK
Ad agency Mother brings chicken lovers a finger lickin' treat on KFC's Instagram
KFC is bringing some clucking great entertainment for Instagram Live, with the KFC Clash. Well-known personalities will be pitted against one another in a bid to re-create one of the Colonel’s iconic recipes from home, whilst raising money for Comic Relief. First up tonight: Chris and Kem, of Love Island fame.

With most of the nation still unable to get their hands on their favourite fried chicken, more and more people have been rolling up their sleeves, dusting off their aprons and attempting to recreate the Colonel's finest in their own kitchens. Let’s be honest, it’s easier said than done. But now it's time to give some of Britain's favourite celebrities a go.

Introducing KFC Clash; the all-new culinary competition that will see some of the nation’s favourite personalities go head to head to be crowned ultimate chicken champions. Starting tonight and streaming live on KFC's UKI Instagram every Tuesday night for the next four weeks, each contender will battle for your vote by recreating an iconic KFC dish. Hyped to be just as competitive as any UFC (Ultimate Fried Chicken) fight - minus the fowl play - Chris and Kem are first and ready for the ultimate heavyweight throwdown, with more big names hot on their tail-feathers the following week.

For each battle, KFC will be donating to Comic Relief. Through their existing partnership, which began in 2019, KFC donates 5p of every bucket sold to Comic Relief, with additional money being raised through team member fundraising. Together with Comic Relief, KFC is aiming to raise £3million by 2022 in a bid to help organisations in local communities in the UK provide mentoring, employment and social skills for young people.

The Colonel has a few other surprises up his wing, which will be revealed very soon. So keep an eye out and make sure you tune in to KFC's UKI Instagram at 6:30pm every Tuesday for the next four weeks to witness the fried chicken feuds unfold.
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