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Kesha's 'I Need a Woman to Love Me' Music Video Celebrates LGBTQ Community

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Lagan Seebert directs promo for MGM Resorts International’s and McCann NY’s album Universal Love

Kesha's 'I Need a Woman to Love Me' Music Video Celebrates LGBTQ Community
In celebration of MGM Resorts International’s album UNIVERSAL LOVE, a collection of reimagined wedding songs for the LGBTQ community, Kesha has unveiled the music video for her song “I Need a Woman to Love Me” which appears on the album.

The special music video directed by Lagan Sebert, sees Kesha on a journey to Vegas to officiate a same sex wedding. The wedding took place at Bellagio in Las Vegas on March 26th, the anniversary of the first same sex marriage license issued in the US. The couple in the video, Dani and Lindsay, were selected after they shared a heartfelt video showcasing their excitement to be married in Vegas. This wedding marks the third time Kesha has officiated a same-sex wedding.


UNIVERSAL LOVE, celebrates the enduring and overwhelming power of love and music to unite and includes six boundary-changing songs from Bob Dylan (“He’s Funny That Way”), St. Vincent (“And Then She Kissed Me”), Benjamin Gibbard of Death Cab for Cutie (“And I Love Him”), Kele Okereke of Bloc Party (“My Guy”), Valerie June (“Mad About The Girl”), and Kesha.

The compilation album, produced by MGM Resorts in conjunction with global advertising agency McCann, is a natural extension of MGM’s two decades of advocacy work with the LGBTQ community and the company’s desire to advance initiatives that unite humanity. More than a decade before same-sex marriage was legalised, same-sex commitment ceremonies were performed at chapels at MGM Resorts’ properties.

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Client

Advertiser: MGM Resorts

Production Company

Production Company: Magic Seed Productions

Executive Producer: Sandra Sampayo, Brandon Bloch, Lagan Sebert

Director: Lagan Sebert

Casting Director: Jenny O’Haver

Music

Music Production: Wool and Tusk Music Production

Executive Producer: Rob Kaplan, Aaron Mercer

Audio Post Production: Rob Fielack/ Plush

Offline

Edit Company: Big Sky Editorial

Editor: Chris Franklin

Creative Agency

Creative Agency: McCann New York

McCann Worldgroup, Mon, 09 Apr 2018 13:30:58 GMT