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Katherine Ryan and Barclaycard Offer Holiday-Finance Tips

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Production Portugal and Biscuit help Katherine Ryan give the best advice for your next vacation
Katherine Ryan and Barclaycard Offer Holiday-Finance Tips

Barclaycard has partnered with comedian and presenter Katherine Ryan for this campaign, which aims to help Brits avoid unnecessary charges when paying for goods while on holiday.

In the campaign named 'Travel smart' we can see Katherine has with her best comedy style, transmitting key messages to life , about travel spending tips. It features two films by Droga5 London, directed by Jeff Low through Biscuit and Production Portugal. The spot were all shot in Portugal.

In the "Holiday essentials" Ryan is seen overdoing the sun cream, while explaining how the protection Barclays offers is similar to section 75 of the Consumer Credit Act. This offers consumers protection for purchases made on a credit card up to a certain amount.

In another ad, Ryan is relaxing on an inflatable toucan, offering holiday financial tips and questioning her own choices, as the toucan she has chosen to relax in, is deflating.

Ryan points out how she made the wrong choice and goes on explaining that when using your Barclaycard abroad, you can choose to pay in local currency or in sterling.

Both films ends with the same line “Travel smart, start today”. 



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Client

Advertiser: BARCLAYCARD

Creative Agency

Creative Agency: DROGA 5

Production Company

Production Company: BISCUIT FILMWORKS

Director: JEFF LOW

DOP: DAN HOLLAND

Producer: KWOK YAU

Production Service

Production Service Company: PSP - PRODUCTION PORTUGAL

EXECUTIVE Producer: PATRÍCIA LINO

Genres: Comedy, People, Storytelling

Categories: Credit cards, Finance

Production Portugal, Spain and Malta, Fri, 19 Jul 2019 14:03:10 GMT