Peach
dlmdd
Gear Seven/Arc Studios/Shift
mo-sys
I Like Music
liahome
Contemplative Reptile
Editions
  • International Edition
  • USA Edition
  • UK Edition
  • Australian Edition
  • Canadian Edition
  • Irish Edition
  • German Edition
  • French Edition
  • Singapore Edition
  • Spanish edition
  • Polish edition
  • Indian Edition
  • Middle East edition
  • South African Edition

JWT London's When Flowers Aren't Enough Campaign is Utterly Treemendous

396

ADD TO COLLECTION

Satirical print campaign was drawn by The Time’s and Spectator’s political cartoonist Morten Mørland and aims to raise tree conservation awareness

JWT London's When Flowers Aren't Enough Campaign is Utterly Treemendous
Sometimes we can mess things up so badly with a friend or family, that a “sorry” with a big bunch of flowers just isn’t enough to make amends – e.g. when you realise your dog has eaten your neighbour’s cat….

J. Walter Thompson London has just launched a socially led campaign (that also branches out into print and outdoor) to illustrate those times when flowers aren’t enough, give a Woodland Trust tree instead.

The Woodland Trust is the UK’s largest woodland conservation charity. They do a treemendous amount of work to protect and plant trees, and restore ancient woodland for the benefit of wildlife and the local people. The campaign aims to build awareness around their work and the offer to give a tree as a gift, as only a few people know about their extraordinary work and these special gifts. 




The campaign consists of three core illustrated scenarios drawn by The Time’s and Spectator’s political cartoonist Morten Mørland - all three illustrations were drawn and coloured by hand.

Youu can buy your tree here: http://www.woodlandtrustshop.com/giveatree




CREDITS

Brand
Agency / Creative
view more - Creative
Sign up to our newsletters and stay up to date with the best work and breaking ad news from around the world.
Wunderman Thompson London, Tue, 01 May 2018 16:01:40 GMT