Del Monte Foods has recently launched a new multimedia advertising campaign titled “Bursting with Life.” The campaign includes TV, print and digital advertising and elevates the fruits and vegetables inside the Del Monte can by showing the product in its most natural state: fresh on the vines from Del Monte’s orchards and gardens.
The work was created by Juniper Park in Toronto.
Credits: Del Monte “Bursting with Life”
TV
Agency: Juniper Park
Executive Creative Directors, Partners: Alan Madill, Terry Drummond, Barry Quinn
CD/ Art Director: Hylton Mann
CD/Writer: Andy Linardatos
Producer: Anne Marie Martignago
Sr. Strategist: Lesley Bedard
Account Director: Caroline Hart
Account Supervisor: Chris Marrone
Account Executive: Deniz Melen
Account Coordinator: Sylvia Vuong
Production House: Partners Film Co.
Director: Kathi Prosser
DOP: Tristan Sheridan
Editor: Mark Morton
Editorial House: School Editing
Audio Sourcing: Hook Interactive
Music Supervisor: Cat Calinescu
Audio House: Pirate Radio & TV
Music director: Chris Tait
Music: Barry Louis Polisar "All I want Is You" - Written by Barry Louis Polisar (ASCAP)
PRINT
Agency: Juniper Park
Executive Creative Directors, Partners: Alan Madill, Terry Drummond, Barry Quinn
Designer: Louis Duarte
Copywriter: Andy Linadatos (CD)
Copywriter: Bev Spritzer (1/3 Ad)
Producer: Toby Sime
Photographer: James Tse
Retouching: Whitney Taylor
MAC Designer: Phil Talledes
Sr. Strategist: Lesley Bedard
Account Director: Caroline Hart
Account Supervisor: Chris Marrone
Account Executive: Deniz Melen
Account Coordinator: Sylvia Vuong