Creative Force Juniper Jones has created the official Tribeca Film Festival Pre-Show film for the second year running, and in tow have released a 70-second teaser.
The full 2013 Pre-Show is nearly 20 minutes in length and features original content created by Juniper Jones under the creative direction of TFF’s executives. It will appear ahead of all Festival screenings and in numerous events throughout this year’s official festivities.
Well known for being a diverse international cultural event supporting emerging and established directors, the 2013 Tribeca Film Festival (TFF) runs April 17-28. Founded by Robert De Niro, Jane Rosenthal and Craig Hatkoff in 2001 following the attacks on the World Trade Center, to spur the economic and cultural revitalization of the lower Manhattan district through an annual celebration of film, music and culture, the Festival brings the industry and community together around storytelling. The Tribeca Film Festival has screened more than 1,400 films from more than 80 countries since its first edition in 2002. Since inception, it has attracted an international audience of more than four million attendees and has generated an estimated $750 million in economic activity for New York City. For further information on TFF, please visit http://www.tribecafilm.com.
Interestingly, two more original projects created by Juniper Jones for the 2012 Tribeca Film Festival will also screen at selected 2013 Festival events: Their three-minute “Bring Tribeca Home” short promoting Tribeca Film On Demand will appear on screens throughout official Festival venues, along with their “Before the Action Happens” :60 spot promoting TFF merchandise.
Project Title: 2013 Tribeca Film Festival Pre-Show
Running Time: Approx. 20 minutes
Debut Date: April 17, 2013
Film Location: In and around New York City.
Main Tools: Canon EOS 5D Mark III camera system for principal photography, Adobe After Effects CS6 for creating graphic backgrounds and on-screen text and compositing, color-correction and project finishing, and Element 3D from Video Copilot for 3D.
Client: Tribeca Enterprises LLC
EVP Content and Marketing: Matt Spangler
Creative Director: Dan Dickson
Design/Production Company: Juniper Jones
Creative Director: Kevin Robinson
Executive Producer: Susie Shuttleworth