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Juice Goes Behind the Scenes for the Making of 'Qatar National Day 2020' Animation

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Check out how Juice team breathed life into historical characters and orchestrated a captivating story

Juice Goes Behind the Scenes for the Making of 'Qatar National Day 2020' Animation

The commemoration of Qatar's unification in 1878 – Qatar National Day is the biggest and one of the most important celebrations of the year. This special day is celebrated with great fanfare and reverently – with a colourful parade, a mesmerising fireworks display lighting up Doha's skyline. But most importantly this is a ceremony of Qatari national Identity – its history, values, traditions, and culture. 

Juice were invited to create a story, that would appeal to every, proud Qatari. The video is also a part of a wider mission – to reach the youngest generation, where using animation as a medium to do so is still rare and quite unique. You can watch the campaign video and read more about it here.

Now you can check how Juice team breathed life into historical characters and orchestrated a captivating story – from creating the scenario and concept arts to CGI, animation & sound mix.

Juice have developed 18 types of characters wearing special outfits (we know what eghal, ghutra and thobe is now), three types of animals, 17 crowds, more than 30 environments. A special set of brushes was created and passed to our tech-savvy masters to achieve the painting look output. 

Summing up, this four min long full CG animation got two million views on Twitter in four days and was aired on the national TV stations – Qatar TV, Alrayyan TV, Alkass, and on the Doha360 digital platform. 

The Making of 'QATAR National Day 2020'
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Client: Qatar National Day Organizing Committee

Executive Producer: H.E. Salah Bin Ghanim Al Ali

Producer: Krystian Gierycz

Production Coordination: Yasmin Rihawi

Director: Michał Misiński

Animation & Sound Studio: Juice

Support: Animanistan, Base Mash, DAT

Script & Idea: Beata Bartecka, Michał Misiński, Olga Rabiecka

Producer: Olga Rabiecka

CG Supervisors & R&D: Marko Zarić, Andrzej Sykut

Art Director: Magdalena Potakowska

Cultural Expertise & Art Producer: Beata Bartecka

Concept & Matte Painting Artists: Magdalena Potakowska, Zuzanna Gałuszka, Hanna Czyżewska, Tomasz Świżewski, Marcin Basta, Michał Sałata, Emilia Trawińska

Storyboard Artist: Zuzanna Kossak

Previs/Motion Capture/Rigging/Animation/Animation Supervision: Animanistan

Modeling / Texturing / Shading Artists: Piotr Koczan, Daria Szczypiorowska, Kacper Kyc, Agnieszka Kazibudzka, Mirosław Gołofit, Kateryna Vasylenko

Rigging Artist: Tymoteusz Juras

Animation Artists: Tomasz Woroniak, Paweł Żugaj, Michał Walkowski, Michał Wojciechowski, Maciej Wojtkiewicz, Tymoteusz Juras, Zuzanna Suska

Grooming Artist: Jarosław Handrysik

Simulation Artists: Jarosław Handrysik, Agnieszka Kazibudzka, Kacper Kyc

FX Artists: Kamil Kryński, Paweł Pojedynek

Lighting & Rendering Artists: Andrzej Sykut, Karol Próba, Łukasz Walicki, Jarosław Handrysik, Przemysław Nawrocki

Compositing Artists: Andrzej Sykut, Szymon Jaskuła, Tomasz Potakowski, Wojciech Świątkiewicz, Krzysztof Łucki, Selim Sykut, Przemysław Czapla

Grading Artist: Szymon Jaskuła

Offline Artists: Grzegorz Kapelczak

IT: Jarosław Ćwirzeń, Tomasz Szymski, Bartek Schmar

Team Coordinator: Maciej Tunikowski

Music Composition/Orchestration/Production: Tommy Zee & Co.

Sound Producer: Sylwia Szczepankiewicz

Sound design: Michał 'Jurgen' Jaroszewicz, Wojciech Sławacki, Michał Wróblewski

Genres: Animation

Categories: Social, Corporate, Social and PSAs

Juice, Wed, 01 Sep 2021 15:40:20 GMT