Virtual Production is a film focused adaptation of technology derived from virtual reality and the gaming industry. It uses the same technology as extended reality or XR, which was originally set up for the events industry.
But what does the world of Virtual Production mean for brands right now? And how can they use it to their advantage without losing the human touch?
Check out Tag’s latest Masterclass exploring Virtual Production with Josh Boswell, producer at the Gate Films, and how it can enhance your shoot capabilities.