Following a creative restructure, Host/Havas has
today announced that its executive creative director, Jon Austin, will
take the sole reins of the agency's creative leadership. Austin will
take on his new responsibility following the departures of co-executive
creative directors, Seamus Higgins and Ant Melder.
oversee the creative output across the agency, with a growing focus on
the intersection of entertainment, innovation and advertising. Over the
past six years with the agency, Austin has led a series of major
campaigns, including the development of Air New Zealand's critically
acclaimed and multi-award-winning brand campaigns such as the
chart-topping 'Summer Wonderland' and 'A Very Merry Mistake' as well as
the Super Bowl's 'Losers' Paradise'.
Says Austin: "I couldn't be more excited about what lies ahead. Not just
because we have an incredible stable of collaborative and adventurous
clients, but because I find myself surrounded by some of Australia's
most formidable creative talent, sharpest strategic minds and most
inspiring leadership. Host/Havas is one hell of a family, with one hell
of a future. I'm grateful for the continued opportunity to help chart
Says Laura Aldington, CEO, Host/Havas: "Jon has
proven himself to be an exceptional creative leader and is responsible
for some of our most popular work over the last six years, as well as
the vast majority of our new business success. We are incredibly excited
to be opening the next creative chapter for the agency under his
watchful and very talented eye."
Higgins (far left) leaves the agency after
more than five and a half years to pursue an exciting new opportunity
following a successful tenure, which has seen him lead a number of
successful, multi-award-winning campaigns. Melder (left) also departs the
agency for pastures new, following a successful two year focus on
Defence Force Recruiting (DFR), which helped result in the 2018 Grand
Effie for Long-Term Effectiveness.
Says Aldington: "Seamus has
made an indelible mark on Host/Havas, playing a central role on both DFR
and, of course, the career-defining Palau Pledge. I'm extremely
thankful to have had the opportunity to partner with him and wish him
the very best for his next adventure.
"And, whilst Ant has been
with us for less time, he has had no less of an impact. As well as being
very talented and totally committed to his craft, he is also one of the
most liked and respected people in the business.
"They've both been brilliant and I want to take this opportunity to thank them for everything they've done for us."
Higgins: "Over the past five and a half years, I've been honoured to be
involved in so many great campaigns and work with so many smart and
imaginative people. I've certainly done my best work since I've been
here and the team's collective passion and ambition to create great
stories, push boundaries and embrace innovation, has made it a great
place to work each day. I'll miss the team greatly but I know that they
will continue to thrive in the very capable hands of Jon."
Higgins will leave the agency in March and the new creative structure will take effect immediately.