senckađ
Group745
Group745
Group745
Group745
Group745
Group745
Creative in association withGear Seven
Group745

Johnny Foreigner’s CJ Cranks Up the Comedy with Commonwealth Games Sitcom Ad Series

11/07/2022
Reps
London, UK
70
Share
Dark Matter launches series of spots for Commonwealth Games sponsor Aruba

Featuring Guz Khan as himself, the three episode series from Commonwealth Games sponsor Aruba was devised and created by Daniel Tremayne-Pitter through Dark Matter and directed by Johnny Foreigner’s Christian James ahead of The Games which are due to start on 28th July in Birmingham.

Episode 1 of the 3 part series launches today.


"Each episode is between 4 and 6 minutes long and will stream across Aruba (a division of Hewlett Packard) social media platforms including YouTube and VOD. Dark Matter’s Daniel is an advocate of long form content particularly where there are many stakeholders and a service which isn’t easy to visualise or engage with; ‘We wanted to entertain audiences… to connect the brand with The Commonwealth Games in a memorable way and maximise the talent we were lucky enough to work with: Guz Khan. We’ve worked with CJ the director before and we developed the whole idea to suit his directing style. We knew he would be able to nail our vision," said Daniel Tremayne-Pitter, Dark Matter.

CJ commented: "It’s been a three month project and it’s amazing to see it come together now in the run up to the Commonwealth Games. I’m proud of what we have achieved – it’s everything I love; feel good, vibrant and energetic comedy. As a director I straddle broadcast and commercial films so this type of content is perfect. It brings everything together for me."

Represented in the UK by director’s agent Johnny Foreigner CJ has directed three comedy feature films, all on worldwide release and has been handpicked by FILM4 to direct an episode of a flagship series for ALL4. He’s also directed broadcast TV for BT Sport and Insight TV.

Credits
Agency / Creative
Production
Post Production / VFX
Editorial
Music / Sound
More News from Johnny Foreigner
Hires, Wins & Business
Director Joe Ventura Joins Johnny Foreigner
15/04/2024
24
0
Hires, Wins & Business
Anna Allgrove Joins Johnny Foreigner
16/01/2024
145
0
ALL THEIR NEWS
Work from Johnny Foreigner
All Your EV Questions Answered
Hyundai IONIQ
16/04/2024
4
0
18
TIFF
27/09/2023
5
0
2020
TIFF
27/09/2023
2
0
ALL THEIR WORK