Joanna Kalenska has been appointed as General Manager of DigitasLBi and Razorfish Hong Kong local operations, reporting to Erik Hermanson, Managing Director of DigitasLBi and Razorfish Hong Kong.
Speaking of the appointment Hermanson says, “Joanna is the perfect fit to lead Hong Kong’s DigitasLBi and Razorfish operations. Her proven experience leading teams across the globe is coupled with her deep knowledge of our most valued clients including Nike, P&G and HSBC, having previously delivered successful work for these brands.”
Kalenska joins the team from Poland, via a decade-long London remit where she carved herself a leadership career across 5 agencies including Saatchi & Saatchi, Imagination, JWT, RMG Connect and MRM Worldwide.
Kalenska says, “The teams at DigitasLBi and Razorfish Hong Kong have a proven record of delivering effective and engaging digital experiences for some of the country’s leading brands.
“I’m inspired by the team and the work they do but also by their passion for innovative ways of using digital platforms.
“I look forward to sharing my knowledge and experience with them, working towards growing these two brands, DigitasLBi and Razorfish, into Hong Kong’s premium marketing and technology offerings.”