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Jo Taylor Returns to Colenso BBDO to Lead the Agency’s BNZ Account Team

18/05/2023
Advertising Agency
Auckland, New Zealand
52
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Jo Taylor returns to Colenso BBDO as managing partner of the BNZ account

After an eight-year sojourn, Jo Taylor has become the latest ‘boomerang’ to return to College Hill, this time taking up the position of managing partner on the BNZ account.

Since her last stint at Colenso, Jo Taylor has been in senior account management roles at FCB and, more recently, Bastion Shine.

Jo Taylor said: “I’m super excited to return to the creative hothouse that is Colenso BBDO, to lead the BNZ business once again. Being part of a team that is truly helping New Zealanders find a way to a better future, particularly in the current challenging economic environment, is really motivating. I can’t wait to get stuck in and make a difference."

Taylor has been in the industry for (in her words and grinning widely) “Well over twenty years”. In that time she’s helped solve business problems for many of New Zealand’s most loved brands across multiple sectors.

Angela Watson, managing director, Colenso BBDO said: “We’re delighted to have Jo back at Colenso. Her seemingly endless supply of positive energy and bubbly personality make her a great team member. At the same time, Jo’s savvy business mind makes her natural leader and an excellent fit for the bank. Jo made impressive contributions on major projects last time round and I’ve no doubt she’ll add enormous value for our BNZ clients once again."

Beyond the office, Taylor and her husband founded and now run their own wellness brand, No Ugly. Gaining the perspective of a start-up and small business adds yet another string to Taylor’s bow of extensive experience.

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