Jaywing Names Darren Navier Creative Head

Following a number of new client wins, Jaywing has appointed a new Creative Head Darren Navier. 

Formerly Creative Director at integrated agency, Bloom, Navier brings with him a wealth of experience across user experience design, as well as social and content marketing planning, having worked with many well-known brands including LA Fitness, Emirates, ADT and Anglian Home Improvements. Navier’s previous roles have included creative positions at some of the UK’s best-known agencies, including TBWA and M&C Saatchi.

Reporting to Creative Director, Gavin Shore, Navier will be responsible for leading creative concepts and delivery, with a particular cross-platform and user experience focus.

At Jaywing, Navier will also be responsible for overseeing the creative work of many existing clients, including Skipton, Yorkshire Water and First Direct. In addition, Navier will work closely with Jaywing’s new business department to respond to client briefs and new opportunities, where his creative expertise will be an asset to growing the agency’s portfolio. 

David Wood, Brand Communications Managing Director at Jaywing said, “Darren’s impeccable and meticulous creative eye mixed with the perfect blend of digital, social and content skills makes him the perfect fit for us at Jaywing. Saying you’re integrated and being integrated are different and Darren has an excellent track-record in the latter, always taking a truly customer-centric approach to deliver outstanding and seamless experiences.”

Darren Navier, Creative Head at Jaywing, added, “The opportunity to work at Jaywing was just too good to pass up. I was incredibly impressed by their creative output and the clients they work with. There are few agencies able to back up their claims on the importance of planning and the vital nature of interactive experiences with real action. Plus, Jaywing’s heritage in data and in-depth insight creates inspiration that the creative team can use to generate relevant and exciting work for clients in an ever-evolving market.”