J. Walter Thompson Sydney Adds MSD Animal Health to Client Roster
The agency's remit includes all strategy and creative for Bravecto as the brand enters its next phase of growth
Following a competitive pitch J. Walter Thompson Sydney has been
appointed as creative agency of choice for MSD Animal Health's leading
flea and paralysis tick protection brand, Bravecto.
Paul Everson, Managing Director, J. Walter Thompson, Sydney (pictured):
"What excites us most is that MSD Animal Health has so much growth and
potential. They have a big vision that we're excited to drive and help
deliver both creatively and commercially. We look forward to building a
solid relationship and sharing the new work soon."
Gattellari, Marketing Lead ANZ at MSD Animal Health: "When we chose to
work with J. Walter Thompson we were looking for a long-term strategic
and creative partner. JWT demonstrated they fully understood our
category and ambitions, we are excited to have a best in class agency as
our long-term partner taking Bravecto to the next level."
Work commences immediately with the agency's first campaign for Bravecto Spot-on launching in September.
view more - Hires, Wins & BusinessWunderman Thompson Sydney, Thu, 23 Aug 2018 02:24:45 GMT