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It’s Not Game Over: How Brands Can Win in Gaming



R/GA announces event featuring panellists from WIRED UK, EA and Black Girl Gamers

It’s Not Game Over: How Brands Can Win in Gaming

Gamers and the games they play are evolving at lightning speed. How can brands keep up?

R/GA invites you to join a moderated panel with WIRED UK’s culture editor, Amit Katwala; EA’s head of creative, Ciaran McCarthy; founder and CEO of Black Girl Gamers, Jay-Ann Lopez; and R/GA London’s SVP executive creative director, Nick Pringle, as they explore how brands can embrace hyper-reality, artificial intelligence and the dawn of the metaverse.

RSVP here.

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R/GA London, Wed, 23 Jun 2021 11:42:00 GMT