Dentsu Creative UK
Tue, 13 May 2014 16:22:46 GMT
SheSays has announced the Jeweller Clarice Price Thomas will be creating the wearable prize for the inaugural SheSays Awards. Clarice will produce four precious metal necklace prizes for the award winners, four for the runners-up and 100 pin badges for the first 100 entrants to the awards.
Clarice won the brief following a competitive pitch against 3-d designers, artists and jewellers earlier this month. The awards this year have been creatively driven by SheSay’s partner Isobar, to build upon the precedent for championing female creativity by the ‘Golden Stillettos’, with a new criteria, prizes, judges and awards ceremony venue.
SheSay’s simple mission – to cultivate female talent by creating a network for women – was integral to Clarice’s creative idea. Inspired by Isobar’s ‘Idea’s without limits' vision, the circular design of the winners' awards includes three different coloured ‘V’ shape grooves to reference the fact that only 3% of creative directors are female. The design also includes a 4mm Orange Sapphire set in the centre, with the Runners up pins having the same design with a smaller stone. The designs are hand-engraved with the Isobar and SheSay’s logos and the date, for the winners to wear every day with pride.
The awards form the first instalment in a programme of activity by Isobar and SheSays, the global creative network for women. Over the coming year, the global duo will work together on work placement opportunities for young women, open briefs, hack days and events with leading figures within the industry.
Isobar CEO and ECD, Nick Bailey said "The SheSays Awards are all about encouraging creative excellence and Clarice's design is a wonderful expression of this. Clarice brought real depth and insight to her proposal, which for us was a clear winner from the outset. Not only is this award unique and beautiful, it makes a powerful statement of the value of diversity in creative endeavour."
SheSays Founder, Laura Jordan Bambach said “We are proud to have been the world’s first wearable creative award, since the SheSays Golden Stilettos launched in 2009. For 2014 we were keen to update both the trophy, and the awards themselves, and Clarice has created something so beautiful, and powerful that we instantly knew she was the designer for us. The winners, and early entrants of the 2014 SheSays Awards are lucky to have such an outstanding designer creating the award this year”
Clarice Price Thomas, Jeweller said “As an organisation at the forefront of celebrating, nurturing and inspiring female talent, the SheSays ethos inspires me. As a young female designer, I understand first hand how difficult it can be to set yourself up and be recognized. I am thrilled to have been selected to design the necklaces for SheSays 2014 and am really excited to be part of this year’s awards.”view more - Hires, Wins & BusinessDentsu Creative UK, Tue, 13 May 2014 16:22:46 GMT