Irish Industry Gaining Traction as the Latest Effie Awards Partner 

The jury for the 2020 edition of the Effie Awards Europe has been announced by organiser EACA, the European Association of Communications Agencies.

“One of the reasons IAPI became an Effie partner was to expose Irish agencies and marketers to an internationally recognised benchmark of excellence. In addition, by being part of the Effie family, we can now nominate Irish jury members for Effie Europe which will further champion the cause for marketing effectiveness”, says Charley Stoney, CEO, IAPI. “We’re therefore delighted that five of the European Jury members announced are from the Irish community.”

These include: Damian Devaney, Snr Partner, TBV global & chair of Effie Awards Ireland jury; Margaret Gilsenan, chief strategy officer and founder, Boys + Girls & IAPI Board Member; Nichola Mullen, head of fundraising, St. Vincent de Paul; Paul Dervan, CMO, The National Lottery; Neal Davies, CEO, BBDO Dublin.

To learn more about what judges are looking for in Effie Awards Europe and who else is amongst the industry professionals that will determine 2020's winners, please visit iapi.ie

Effie is a global forum that exists to lead, inspire and champion both the practice and practitioners of marketing effectiveness. The awards are open to all agencies and brands that want to be recognised for their most effective marketing efforts that made a difference and achieved real, measurable results.

Last year Ireland, through IAPI, became the latest country to adopt these world-class marketing effectiveness awards.

Effie Awards Ireland 2021

Having made the difficult, yet necessary, decision to postpone the inaugural Effie Awards Ireland for a year, IAPI are delighted to confirm the schedule for 2021.

IAPI will provide regular updates on Effie Awards Ireland 2021 over the next few months. In the meanwhile, you will find further information on https://www.effie.org/Ireland.

Effie Awards Ireland are supported by RTE Media Sales, Pluto, An Post Commerce, Wide Eye Media and Twitter.