Ahead of the big Ireland v England clash this weekend, Three Ireland has launched its epic new 6 Nations campaign.
Not only does Paul O'Connell tackle a rhino, Johnny Sexton breaks into butterflies and Robbie Henshaw bursts into flames.
The campaign line is 'All it takes is everything' and the commercial explores the emotional and physical obstacles Irish players must overcome to play for their country. Ireland head coach Joe Schmidt narrates the action.