Leading digital performance agency, iProspect UK, announces the appointment of three digital industry experts to its Bought Media team. Martin Vinter joins the agency as Head of Bought Media, Alistair Dent takes the role of Head of Product and Richard Lamb will hold the position of Vice President of Search.
Martin Vinter will lead iProspect’s Bought Media team of more than 200 digital specialists. Vinter will work closely with clients and internal teams to drive bought media delivery across the agency’s paid search, affiliates, lead generation, feeds, video, display and paid social activity. He joins iProspect from MediaCom where he was the Head of Digital EMEA, Technology and Business Clients and responsible for running the Dell account globally.
Alistair Dent further strengthens iProspect’s Bought Media team as Head of Product. Tasked with driving the development, adoption, usage and integration of new products and technologies across the Bought Media division, Dent will be central to developing iProspect’s industry leading offering. Joining the agency from his role as Director of Paid Media at Periscopix, he brings with him a thirst for innovation across all areas of digital and technology.
Originally from a media buying background, Richard Lamb brings a strategic and client focused approach to the newly created role of Vice President of Search. Lamb will be building on iProspect’s expertise to develop a strategic best-of-the-best search culture within the agency that continues to put measurable performance at the core of its digital services. Lamb is recognised in The Drum’s most influential people in Search in UK and joins iProspect from the Performics division of Zenith Optimedia UK.
Vinter, Dent and Lamb will report to iProspect’s Chief Media Officer, Matt Adams. Commenting on the appointments, Matt Adams said: “As we continue to build iProspect into the digital media agency of the future, our appointment of Martin, Alistair and Richard to these important roles will help us to deliver outstanding digital performance for our growing list of national and global clients.”
Commenting on joining iProspect, Martin Vinter said: “iProspect leads the way in the bought media space. It’s great to be working in such a first class environment.”
Alistair Dent comments: “I am pleased to be working with the team at iProspect and with clients who number some of the most recognised and innovative brands in the UK and globally.”
Richard Lamb says: “iProspect is a performance driven agency with Search at its heart. I am looking forward to helping the agency to further develop its expertise to help client’s really succeed.”view more - Hires, Wins & Business
Genres: Peoplelbbonline.com, Tue, 16 Dec 2014 16:19:50 GMT