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iPad Mini Campaign Launched

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TBWA\Media Arts Labs reveal ‘Books’ and ‘Photos’

iPad Mini Campaign Launched

 

A duo of TVCs has been released to celebrate the launch of the iPad Mini. The campaign from TBWA\Media Arts sets the iPad and its diminutive alter ego side-by-side. Green Dot Films produced the spots, which were directed byMark Coppos and Rebecca Baehler. 
 

 

Photos
Credits:
 
Agency: TBWA\Media Arts Lab
CCO: Duncan Milner
ECD: Eric Grunbaum
CD: Simon Cassels, Jon Lancaric
ACD/CW: Kevin Butler
AD: Melinda Keough
Executive Producer: Mike Refuerzo
Agency Producers: Hank Zakroff, Mallory Gordon, Tessa Kocourek, Christina Villaflor
Production Company: Green Dot Films
Director: Mark Coppos, Rebecca Baehler
DP: Fernando Cardenas
 
Editorial Company: Nomad Editing Company, Inc.
Editor: Eric Kissack, Jenny Mogen
 
Post Co: D-Train
Lead Flame Artist: Ben Gibbs
 
 
Books
 
Credits:
 
Agency: TBWA\Media Arts Lab
CCO: Duncan Milner
ECD: Eric Grunbaum
CD: Simon Cassels, Jon Lancaric
AD: Luke Martin
CW: Chris Trumbull
Executive Producer: Mike Refuerzo
Agency Producers: Hank Zakroff, Mallory Gordon, Tessa Kocourek, Christina Villaflor
Production Company: Green Dot Films
Director: Mark Coppos, Rebecca Baehler
DP: Fernando Cardenas
 
Editorial Company: Nomad Editing Company, Inc.
Editor: Jenny Mogen
 
Post Co: D-Train
Lead Flame Artist: Ben Gibbs
 
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lbbonline.com, Mon, 12 Nov 2012 13:41:09 GMT