Experiential agency and production company HELO
has joined Lemonade for representation. HELO is an award-winning immersive experience studio that represents production designers, installation and digital artists and film directors. HELO is a unique meeting of a film production company and experiential creative agency that develops both original and campaign work.
HELO creators, each with their own special skills, offer the advertising world imaginative ways to connect with their audience.
Jeff Tremaine, both HELO film director and partner of the company, is the creator of Jackass - the television series that became a cultural phenomenon with Johnny Knoxville. Jeff is known for his incredible real-time shoots with real people.
Ethan Tobman, one of the most sought after production designers in Hollywood, is also on their roster. He designed the intricate and innovative set for the Academy award-winning movie Room.
KK Barrett, who was nominated for an Academy Award for Best Production Design for his futuristic looking film HER, builds worlds in which brand narratives can live both on-screen and stage. KK is most known for his work with renowned film directors, Spike Jonze and Sofia Coppola.
Sebastian Kite, a UK installation artist using architecture, treats brands as a material, and their essence as structure, light and sound, to translate brand messages into a physical narrative within space. Sebastian has worked with brands such as Adidas, Hermes, Bells and American Airlines.
HELO has created immersive experiences for clients such as Puma, Virgin and Samsung, some of which involve totally transforming environments to offer experiences that are out of this world.
Corin West, the founder of Lemonade, says: "HELO and their team of creators offer modern integrated creative agencies and forward-thinking brands a chance to connect with their audience at a real emotive and human level. They create tangible experiences through immersive theatre, stunts, technology and design that are genuinely pioneering. They then make awesome film content to give their campaigns global reach."