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IKEA Australia Continues to Celebrate The Everyday This Summer in Latest Spot

Creative 129 Add to collection

Directed by Jonny & Will at Blinkink and FINCH, the campaign is narrated by acclaimed Swedish actress Lena Endre

IKEA Australia Continues to Celebrate The Everyday This Summer in Latest Spot
Inspiring Australians to experience the joy and happiness in everyday life at home, IKEA Australia via The Monkeys, has released its new summer retail campaign under the brand platform, 'The Best Day is the Everyday' to stimulate a visit to IKEA during the summer season.

Says Kristin Bengtsson, national marketing manager, IKEA Australia: "This summer we're visiting an Australian home where the 'grandkids' are playfully enjoying a game of hide and seek; celebrating the everyday happiness to be had at home."

Ikea 2 (1).jpg It will broadcast across TV and online and will be supported by IKEA owned channels.

Says Barb Humphries, creative director, The Monkeys: "Summer is a time for play, as well as for having afternoon naps. With IKEA, there's plenty of room for both."
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Composer: Ramesh Sathiah

Executive Producer: Katrina Aquilia

Licensing : Level Two

Music : Bubblegum, Confidence Man

Music Agency: Song Zu

Sound Design: Abby Sie


Edit Company: The Editors

Editor: Ryan Boucher

Senior Producer: Daniel Fry

Post Production / VFX

Colourist: Trish Cahill

Post Production Company: FINCH

Producer: Hazel Gibson

Visual Effects Artist: Jonte Wendt & Baran Bayburt

Production Company

Director: Jonny + Will

Executive Producers: Bart Yates & Corey Esse

Production Company: Blink Ink & FINCH

Producer: Josh Smith & Claire Thompson


Head of VFX: Andy Timms


Advertiser: IKEA

Marketing Campaign Specialist: Joanna Roberts

National Manager Communications: Peter Moore

National Marketing Manager: Kristin Bengtsson

Creative Agency

Art Director: Katyana O'Neill

Copywriter: Renee Bryant

Creative Agency: The Monkeys

Group Account Directors: Humphrey Taylor

Group Chief Creative Officer: Scott Nowell

Senior Content Director: Rebecca Tearle

Senior Content Manager: Lauren Shelley

The Monkeys, Mon, 06 Nov 2017 02:10:06 GMT