10 months ago
Hybrid Collective has signed on as the latest sponsor of a Diversity Award scholarship to attend Commercial Directing Bootcamp. Filmmaker Jordan Brady - whose recent projects include a "FemiClear” ad featuring a singing lady-part (via 31000 ft agency) and a forthcoming Hilton Hotels Brand Campaign (via GSD&M) - launched the Commercial Directing Bootcamp in 2015. He has since held sold-out seminars in Los Angeles, New York, Chicago and Dallas. Eleven previous Diversity Award-winners have attended the Bootcamp: Mario Garza, Iyin Landre, Travis Wood, Alesia Glidewell, Maya Albanese, Kryzz Gautier, Alex Messianu, Bonnie McFarlane, Jody Lauren Miller, Monty Marsh and Kristyna Archer. The next Bootcamp will take place Saturday, October 12th, 2019, in Los Angeles.
According to Garza, “Jordan’s Bootcamp is the one way I’m aware of to get transitional guidance when you want to make a formal leap into directing for brands.”
The Diversity Award scholarship sends one talented filmmaker to each seminar for free. Filmmakers are judged on the following criteria:
1. Quality of storytelling
2. Need for exposure to storytelling methods for brands
3. True passion for making ads
“In 2019, I still see a lack of opportunities for female, people of colour and LGBTQ+ filmmakers,” said Brady. “Our Diversity Award scholarship will expose one lucky filmmaker from under-represented populations to the insights of our ever-changing and competitive business. I'm flattered Susan Munro has backed our initiative.”
"We are big fans of Jordan Brady's Bootcamp. He promotes diversity and inclusion, something that Hybrid Collective strives to showcase with every project that we work on,” said the company’s managing director, Susan Munro. “It is in this way that we work to cultivate each person's individual talents to flourish into a diverse array of skill showcased as a collective.”
Submissions for the October 12th seminar are now open. Those submitting are asked to email no more than three spots or short films to firstname.lastname@example.org. The deadline is two weeks before the next seminar. Travel and lodging not included.
Following the October 12th Commercial Directing Bootcamp, another Los Angeles seminar has been scheduled for January 18, 2020.