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Huskies and Nissan Share The Same Energy and It’s Green

Creative 63 Add to collection
New campaign demonstrates Nissan LEAF's energetic support
Huskies and Nissan Share The Same Energy and It’s Green
With Ireland due to play France in the 2021 Six Nations rugby tournament, Nissan Ireland wanted to show their support. Creative agency In the Company of Huskies was tasked with creating a new campaign to demonstrate the automobile manufacturer's support.

This year, instead of going to the game wearing the traditional green Irish jerseys and cheering the team on, most of us would be sitting at home watching the game on TV, missing the electric atmosphere and energy of a packed stadium. However, that doesn't stop fans from continuing to encourage and cheering on their team.

The Nissan LEAF is Ireland’s bestselling electric vehicle and, one of the things it has in common with the Irish rugby team is its green energy. To visualise Nissan's support, In the Company of Huskies combined an EV battery icon with the symbol of Irish rugby supporters: the green scarf. 

The print ad ran in Irish newspapers the weekend the team was playing and even though we could not be with them on the day, we are all looking forward to getting back to stadiums, wearing our green scarves and cheering on our team but for now, we hope this ad showed our support.



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CLIENT

CLIENT: Nissan Ireland

HEAD OF MARKETING: Jeanne McGann

SENIOR MARKETING EXECUTIVE: Adam Wheatley

AGENCY

CREATIVE AGENCY: In The Company of Huskies

CREATIVE DIRECTOR: Damian Hanley

SENIOR ART DIRECTOR: Udi Ovadia

SENIOR COPYWRITER: Robert McBride

ACCOUNT DIRECTOR: Amar Jacob

SENIOR ACCOUNT MANAGER: Fiona Cunniffe

HEAD OF PRODUCTION: Brian Daly

RETOUCHING

RETOUCHING: Happy Finish

Genres: Stock Footage

Categories: Automotive, Cars

In The Company Of Huskies, Wed, 10 Mar 2021 15:30:51 GMT