Humana 'Start with Healthy' Campaign Shows Us a Whole New Way to Write a Love Note
This week, Humana launched the latest iteration of its “Start with Healthy” campaign, which serves to illustrate Humana’s belief that there is always a reason to start with healthy. The new film, created by BBDO New York, demonstrates a whole new way to write a love note.
Last year, Humana introduced the “Start With Healthy” campaign to demonstrate Humana’s commitment to helping its members improve their health. The message, “Great things are ahead of you when your health is ready for them,” was built on the insight that most seniors want to stay active and influential in life – to grow, not fade.
