HP has launched a digital campaign designed to let smartphone and tablet users know how ridiculously easy it is to print from their devices.  The campaign, which launched online last holiday weekend, includes a series of fifteen, 15-second online film and was created by BBDO NY.

 

 

 

 

 

Credits

CHIEF CREATIVE OFFICER: David Lubars
EXECUTIVE CREATIVE DIRECTOR: Greg Ketchum
EXECUTIVE CREATIVE DIRECTOR: Tom Godici
 

EXECUTIVE CREATIVE DIRECTOR: Stewart Krull
CREATIVE DIRECTOR: Rob Munk
CREATIVE DIRECTOR: Mark Voehringer
CREATIVE DIRECTOR: Keith Ross
GROUP EXECUTIVE PRODUCER: Alex Gianni
PRODUCER: Mona Lisa Farrokhnia

 
COPYWRITER: Todd Lemmon
 

ART DIRECTOR: Kevin Hughes
DESIGN DIRECTOR: Bryan Haker
DESIGN DIRECTOR: Dennis Payongayong
BBDO MUSIC PRODUCER: Loren Parkins
SENIOR DIRECTOR: Simon Pearce

 
GROUP ACCOUNT DIRECTOR: Mark Tillinghast
 

ACCOUNT DIRECTOR: Casey Ritts
ACCOUNT MANAGER: Mimi Warmington

PRODUCTION COMPANY: Arts & Sciences
Matt Aselton - Executive Producer
Marc Marrie -  Executive Producer
Mal Ward -  Executive Producer
Zoe Odlum - Producer
DIRECTORS: Adam & Dave
DIRECTOR OF PHOTOGRAPHY: Benn Martenson
MUSIC HOUSE: Heard City
 

Mixers
Philip Loeb
Eric Warzecha
EDIT HOUSE:
Rock Paper Scissors
Edward Reina - VFX Artist
Helena Lee - Senior Producer
Melanie Gagliano - VFX Producer
Maria Lee - Editorial Assistant
EDITOR: Carlos Arias

 
COLOR CORRECTION: Company 3
COLORIST: Stefan Sonnenfeld