Holland & Barrett Appoints VCCP as Lead Strategic and Creative Agency

Holland & Barrett have chosen VCCP as their lead strategic and creative agency following a competitive pitch. 

Holland & Barrett is one of the world’s leading health and wellness retailers, supplying its customers with a wide range of vitamins, minerals, health supplements, specialist foods and natural beauty products.

On appointing VCCP, Nick Collard, chief customer and digital officer, Holland & Barrett commented: “Now, more than ever, our customers are looking for ways to help themselves and their families stay well, and our customer proposition has never been more relevant. We look forward to working with VCCP to bring the benefits of Holland & Barrett to even more people over the coming months.”

Andrew Peake, VCCP CEO added: “We are thrilled to be working with Holland and Barrett. Their heritage in wellness is over 150 years old and their role in our society has never been more important than now. We are looking forward to working with the Holland and Barrett team to make wellness accessible to all.'”

Work begins with Holland & Barrett immediately.