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Hochschild Mining Goes 'Beneath the Surface' in Scenic Campaign

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Lanfranco & Cordova NY premieres the first ever advert for the business, capturing beautiful landscapes and mines

Hochschild Mining Goes 'Beneath the Surface' in Scenic Campaign
Creative agency Lanfranco & Cordova NY has premiered a new film for Hochschild Mining. The advert, launched recently in South America, is the first communication piece for the brand. The film showcases not only the impressive operations of the mining company, but also beautiful landscapes, defining the brand mission that staying on the surface of things is simply not enough - you must go deeper in order to gain more knowledge and learn more about the world. Hochschild does this every day, going deeper and beyond with its mining. 

The film, entitled "Beneath the Surface," was filmed in four different mines in South America (three in Peru, one in Patagonia) under extremely difficult weather conditions. Shot at 16,000 square feet above sea level with no oxygen, the advert immediately transports viewers to the mines and mountains in a way that hasn't before been captured.

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Music

Music Company: Papamusic

Production Company

Production Company: Fértil

Director: Santiago Chávez

Executive Producer: Tarek Kahhat, Matias Mendelevich

DOP: Luciano Badaracco

Production Supervisor: Ronny Guevara

Assistant Director: Pablo Rey

Post Production Supervisor: Dianne Rivera

Post Production / VFX

Post Production Company: Nativo Studio

Colourist: Daniel Carcelen

Editor: Beto Barzola

Post Production: Mario Machado

Coordinator: Alessandra Almandoz

Executive Producer: Vanessa Piaggio

Creative Agency

Creative Agency: Lanfranco & Cordova NY

Chief Creative Officer: Rolando Cordova, Gian Carlo Lanfranco

Creative Director: Ken Tokashiki

Art Director: Rolando Cordova, Ken Tokashiki

Copywriter: Gian Carlo Lanfranco, Rolando Cordova

Designer: Franco Solsol, Jose Torres

Client

Advertiser: Hochschild Mining

Genres: Scenic

Lanfranco&Cordova, Fri, 26 Apr 2019 14:07:00 GMT