High Five: The Weird and Wonderful
Sometimes announcements really thrive on being different - or even weird - but sometimes they're not even trying to jump on the trend. Here's my High Five, made up of commercials that are weird, but clearly didn’t try to be...
Miralus Healthcare - 'Head On'
A repetition of the brand and a big logo...what can go wrong!?So, I can’t say for sure but I imagine somewhere in 2006 a vice
president of sales and marketing and a focus group all saying together…a candid woman, a
repetition of the brand, a big logo, what can go wrong, right?
Ricola - 'Riiiicolaaaaa'
What is the best way to express the comforting action of Swiss cough drop? A man who screams the name of the brand, of course. That said, I've heard so many people repeat the name of this brand so many times...
Quiznos Sub - 'Spongmonkeys'
Ok, here it's a bit different since they obviously wanted to be a little weird, but it's the 'little' that was miscalculated...
Mattel - 'Baby Secret'
I apologise in advance for this one. If you're like me (or probably like 98.6% of people who've watched one horror movie in their lifetime) then this will probably be the creepiest 60-seconds of your life.
.inc domains - 'Shorter is Sweeter'
So, using penis analogies to talk about the length of your domain name. In 2022. Someone, somewhere, thought: "This is it, we have the right campaign..."
