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HECK Breaks its Stride for Joyful Spot New Year

Creative 133 Add to collection

Campaign launched by Neverland aims to show the world what Heck! are made of

HECK Breaks its Stride for Joyful Spot New Year

Family food business HECK, the UKs largest premium sausage and burger company, have started the new year with a series of TV spots launching their new brand campaign Show em What Youre Made Of.  

The first of the TV spots, inspired by the HECK factory teams love of dancing, is designed to show the world the people behind the sausages, and to bring a burst of happiness in an otherwise very difficult time. 

The film, set in the HECK Warehouse up in Yorkshire, features the track Break My Stride by Mattew Wilder and a collection of the HECK team dancing amidst their day-to-day work. 

The ads are the first in a series of work that will run across 2021 to show the world what HECK are made of, and hopefully encourage people to take a leap and show the world what they are made of too. 

Noel Hamilton (ECD at Neverland) said, The world needs a lot more people like the HECK team. They threw themselves into everything they do and their passion and excitement to make people smile really shows.” 

The TV campaign will be running across January and is supported by a social campaign and TV sponsorship. 

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Client

Advertiser: Heck!

Creative Agency

Creative Agency: Neverland

Strategic Lead: Jon Forsyth

Creative: Lloyd Daniel

Account Director: Anna Jackson

Head of Acc. Management: Tom Trevelyan

Head of Production: Amy Coomber

Production Company

Production Company: Bullion

Director: Ben Murray

Producer: Tim Marshall

Production Manager: Sorcha O'Sullivan

DOP: Arthur Loveday

1st AD: Terry McShane

Art Director: Lisa Kenny

Wardrobe Stylist: Grace Zito

Choreographers: Josh Hawkins & Josh Wild

Offline Editor: Filippo Mira, Peter Marsden

Exec. producer: Jack Newman

Post

Post House: Envy

Grade: Danny Wood

Flame: Martin Waller

Sound: Marcin Pawlik

Post Producer: Pete Burch

Genres: Choreography, Comedy, People

Categories: Food, Meat & Fish

Neverland Creative, Wed, 13 Jan 2021 16:28:31 GMT