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Have Your Elf a Merry Lidl Christmas with Piranha Bar’s Festive TV Spot



It's beginning to feel a lot like Christmas for BBDO Dublin and Piranha Bar's new LIDL Ireland TVC

Have Your Elf a Merry Lidl Christmas with Piranha Bar’s Festive TV Spot

‘Tis the season to be jolly with BBDO Dublin and Piranha Bar’s latest TV spot for Lidl Ireland’s fantastic new festive food range.

Led by creative team Gerry McBride and James Carr of BBDO Dublin, the new 60 second spot is sure to bring a smile to your face.

Set to the tune of the Broadway classic, 'We Need A Little Christmas', the TV spot features a bunch of Lidl Ireland’s plush toy Elves who come to life when the store closes to set up the new releases. And maybe sneak a bite or two!

Christmas came very early for the team in Piranha Bar as director Gavin Kelly notes that: “We have been reveling in snowy Christmas cheer since before you put your BBQ away!” But it has all been worth it.

Each Elf has their own unique personality from the officious Head Elf with his Steampunk clipboard to the factory Elf on the doss beside the Taste-O-Meter, each with a very important job to do... 

The energetic spot is the biggest Piranha Bar has completed while working remotely, with detailed sets, fantastical contraptions (including the sauce copter, hydraulic hand and telescopic vehicles to name a few), as well as numerous characters and rushes from several shoots. Piranha Bar’s incredible team, working from home throughout Ireland have pulled together a joyous celebration of Lidl’s delectable delights.

As 2020 draws to a close, it is undeniable that, more than ever, we all need a little Christmas.

You can see the spot along with some exclusive content here.

“We Need a Lidl Christmas” for LIDL Ireland launched November 6th.


Agency / Creative
Post Production / VFX
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Genres: Animation

Categories: Media and Entertainment, Social Media Platforms

Piranha Bar, Fri, 06 Nov 2020 18:44:20 GMT