Havas Media Ortega has appointed Jan Lorraine Cui as the agency’s newest business director to drive the agency’s relationship with key clients including Unilever, Reckitt Benckiser, Krispy Kreme and Jewelmer Joaillerie.
Jan has previously worked with Tequila Manila as an account director, where she led the rebranding campaign of China Bank Savings. She was also an account manager at JWT Manila where she managed the company’s design team, Sugar Rush.
Outside of work, she co-managed the iconic limited edition graphic t-shirts brand, Electromagnetic Tentacle.
Commenting on Jan’s appointment, Jos Ortega, Chairman and CEO of HVMO said: “As we strengthen our position in the integration space, we need leaders who have the breadth of experience across various specialist fields. Jan brings with her a deep understanding and appreciation of activation, design, advertising and digital, which will prove beneficial for our clients.”
Jan said: “If there's one thing I believe in when it comes to advertising, it is that ideas come from a collaborative environment. HVMO fosters this kind of culture – a culture where people are not afraid to share their thoughts, ideas or experiences to instigate the Big Idea for a campaign.”