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Havas Chicago Launches New Orbitz Campaign with a Snap

Creative 289 Add to collection

1stAveMachine's Mathery directs series of peculiar spots for travel website

Havas Chicago Launches New Orbitz Campaign with a Snap

On March 11th via broadcast and connected TV, online video and social, Orbitz launched its 2019 campaign Just Like What? - the second iteration on the brand’s continued campaign 'Just Like That'.

The Just Like What? campaign is unique, as it takes the brand’s tagline and laser-focuses on one piece of it: that. Going all-in on the idiom, paired with its familiar snap from the original campaign, allowed Orbitz to highlight the brand’s key differentiator - instantly accessible rewards.

This campaign was created by Orbitz with the Havas Chicago creative team, and was directed by 1stAveMachine's Mathery.



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Client

Advertiser: Orbitz

Post Production / VFX

Colour Assistant: Kalvin Johnson

Colourist: Paul Galati

Designer: Tyler Nelson

Executive Producer: Tracy Spera, Brian Hrastar

Post Production Company: Optimus

VFX Supervisors: Ryan Wood

Production Company

Director: Mathery

Production Company: 1stAveMachine

Offline

Edit Assistant: Hannah Current

Editor: Mike Berg

Finishing: Connor Luczak

Creative Agency

Art Director: Miles Beauseigneur

Creative Agency: Havas Chicago

Creative Director: Chelsea Berger

Group Creative Directors: Lewis McVey

Project Manager: Sarah Scanlon

Senior Account Director: Adam Burtaine

Senior Account Executive: Katelyn Lilly

Senior Copywriter: Kiley Saunders

Senior Producer: Deja Von Ende

Strategy Director: Lacey Meece

Genres: Comedy, People

Categories: Services, Travel

Havas US, Wed, 13 Mar 2019 16:38:36 GMT