Peach
Hobby home page
liahome
Electriclime gif
IPA Banner Open Doors
jw collective
Contemplative Reptile
Editions
  • International Edition
  • USA Edition
  • UK Edition
  • Australian Edition
  • Canadian Edition
  • Irish Edition
  • German Edition
  • Singapore Edition
  • Spanish edition
  • Polish edition
  • Indian Edition
  • Middle East edition
  • South Africa Edition

Havas and d-CON's Latest Film Throws Viewers Inside a Fantastical Mouse World

Creative 360 Add to collection

Made in partnership with animation directors Illogic, the spots are produced entirely with photo-real CGI

Havas and d-CON's Latest Film Throws Viewers Inside a Fantastical Mouse World

With mouse season on the horizon (November through March), Havas and d-CON have teamed up to take you into a fantastical world of mice from their point of view, where the baits are so delicious, they'll risk their lives for it. 

Launching on September 20 via national syndication on TV and online, the campaign is the first to tout the newly reformulated d-CON bait since coming onto the market this month. Mice invasion generate lots of stress. The category historically focused on efficacy, but why does it matter if mice don’t want to eat it? Now d-Con is 10x tastier than the lead competitor.

Partnering with Emmy nominated animation directors Illogic to bring an elevated level of craft to the campaign, the spots are produced entirely with photo-real CGI, helping to bring our mouse and its household adventure to life.


Credits 

HAVAS

Harry Bernstein, Chief Creative Officer

Kim Baskinger, Executive Creative Director

Pam Kim, Executive Creative Director

Tobias Carlson, Creative Director

Jonas Wittenmark, Creative Director

Diana Castillo, Senior Copywriter

Lia Khayami, Senior Art Director

Jill Meschino, Executive Producer / Production Lead

Kathleen Canty, Junior Producer

Cathy Pitegoff, director of Business Affairs

Anne-Camille Charpié, Business Manager

Morgan Seamark, Managing Director

Katy Milmoe, Group Account Director

Frances Durkes, Account Director

Cherith MacRitchie, Account Supervisor

Production Consultants: MURPHY COBB & ASSOC.

Dan Dietchman, VP, consulting Producer

Terry Rust, Senior Production Consultant

Tim Speidel, Senior Production Consultant

Production Company: BLACKLIST

Illogic (at Wizz), Directors

Adina Sales, Managing Director

Andrew Linsk, Executive Producer

Dorian Douglass, Producer

Matthieu Poirier, Wizz Producer:

FIX, 3DIVFX

Telecine: THE MILL

Fergus McCall, Artist

Music & Sound Design: DUOTONE AUDIO GROUP

Brad Fischer, Original Music

Ross Hopman, Executive Producer

Brian Deming, Sound Design

Juan Aboites, Audio Post Mix

RECKITT BENCKISER

Chris Tedesco, General Manager HYHO

Daniel Meynen, Marketing and R&D Director Household

Joan Badrenas, Senior Brand Manager Household

Marta Fuste, Brand Manager


view more - Creative
Sign up to our newsletters and stay up to date with the best work and breaking ad news from around the world.
Other

3D Animation: Fix Studio

Animation

Animation Company: WIZZ

Havas US, Wed, 12 Sep 2018 08:54:18 GMT