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Hakuhodo Consulting & Watatawa Form Alliance

Hires, Wins & Business 231 Add to collection

Strategic pairing to target Japanese firms in global markets and multinationals in Japan

Hakuhodo Consulting & Watatawa Form Alliance

Hakuhodo Consulting, Hakuhodo Inc.’s group company, and Singapore-based WATATAWA Consulting have established a strategic alliance to offer marketing strategy and services to clients in Japan and key Asian markets.

Hakuhodo Consulting is a subsidiary of Hakuhodo Inc., which is Japan’s 2nd largest advertising agency and counts among its clients many of Japan’s largest global companies. It established a strategic office in Singapore in 2013 as Hakuhodo Consulting Asia Pacific. Hakuhodo Consulting Asia Pacific in Singapore will work as a main collaborator of this alliance.

WATATAWA currently works with clients in financial services, telecommunications, agricultural commodities, and the resources and technology sectors in several Asian markets.


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TBWA Worldwide, Tue, 27 May 2014 10:37:48 GMT