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Gumtree Say 'Thanks' in New Uplifting Spot

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Owen O'Sullivan edits new Gumtree 'Thanks' commercial across Marshall Street Editors' remote network, working with Fold7 and Knucklehead

Gumtree Say 'Thanks' in New Uplifting Spot

Marshall Street Editor’s Owen O’Sullivan has once again worked closely with Knucklehead director Charlotte Regan to deliver a timely new Gumtree spot, using a selection of home-recorded footage from across the UK.

Working remotely due to the current lockdown, the project involved downloading and managing nearly four hours of footage, from both DOP and self-shot material, of front doors and local neighbourhood scenes.

O’Sullivan says: “It’s amazing how positively connected to your community you can feel by staring at a few front doors, that’s the success of this spot I think. It manages to draw a great deal of emotion from what are ‘everyday’ images and feels very connected to the now.  It reminds me of that first NHS thank you evening, clapping and banging pans with my neighbours”. Matthew Brown, EP at Knucklehead continued: “As ever, Owen was a dream to work with and we were all impressed by Marshall Street’s remote working set up, that certainly smoothed the production of what could have been a tricky project in these times”.

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AGENCY AND PRODUCTION COMPANY

CLIENT: Gumtree

CREATIVE AGENCY: FOLD7

ECD: John Yorke

Creative: Alex Moore

Head of Film: Michelle Hickey

PRODUCTION COMPANY: KNUCKLEHEAD

Director: Charlotte Regan

Cinematographers: Ruben Woodin Dechamps, Alun Morgan and Sal Redpath

EP: Matthew Brown

EDIT: MARSHALL STREET EDITORS

Editor: Owen O’Sullivan

Producer: SJ O’Mara

POST-Production: THE MILL

Post Producer: Gemma Humphries

Colourist: Thomas Mangham

Flame: Ed Poulson

Music: Angus MacRae

Sound Design: Sam Robson

Categories: Online retailers, Retail and Restaurants

JW Collective, Tue, 21 Apr 2020 14:24:59 GMT