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Gucci’s ‘The Future is Fluid’ Film Explores Gender Through the Eyes of Gen Z


The Jade Jackman-directed film premiered at Sundance over the weekend

Gucci’s ‘The Future is Fluid’ Film Explores Gender Through the Eyes of Gen Z
‘The Future is Fluid’, in association with Gucci and Chime for Change, premiered at Sundance Film Festival over the weekend.

Shot in Milan, Cape Town, Rio, London, Jaipur, with contributors from New York, Hong Kong, and Dubai, the short film, from Black Dog director Jade Jackman and Gen Z-run think tank Irregular Labs, explores the perception of the concept of gender among Generation Z.

Released in companion to ‘The Irregular Report’ a biannual report on and by Gen Z, ‘The Future is Fluid' gives a voice to this generation’s tenacity, curiosity, empathy, optimism and hope, redefining and representing the world through a prism of fluidity.

Chime for Change was founded by Gucci in 2013 with Beyoncé Knowles-Carter and Salma Hayek Pinault to convene, unite, and strengthen the voices speaking out for girls and women around the world. 

Global Voices: 

Chantel Foo
Sage Grace Dolan-Sandrino
Gabriel Zuhlke
Gabe Passareli Simões Vieira
Yasmine Adada
Fabio Candotti
Lerato Mokobe
Otter Mokobe
Gabe Negro
Abigail Turner
Kendra Chiagoro-Noel
Priyanka Paul


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Genres: People, Documentary, Fashion & Beauty

RSA Films, Tue, 29 Jan 2019 15:56:19 GMT