senckađ
Group745
Group745
Group745
Group745
Group745
Group745
Creative in association withGear Seven
Group745

Grumpy Self-Isolating Santa Waves Turkey Leg at Progressive Views in Relatable Christmas Movie

11/12/2020
Production Company
London, UK
254
Share
Made in partnership with 2050 London and directed by Armoury's Jack Laurance, 'Snowflake' was skilfully filmed under strict Covid-19 protocols
In the tradition of all great Christmas films - 'It’s a Wonderful Life', 'Home Alone', 'Die Hard' - 'Snowflake' is a family friendly tale of seasonal good tidings, wit and wisdom. It’s the festive season as seen by the wry, dry, left-leaning Claude Claus, son of Santa, who’s taken the reigns on this year’s gift giving because his Dad’s been deemed 'high risk' on account of being 1,750 years old.

Claude brings a millennial perspective to the politics of Noël and is keen to bring awareness to a campaign for a living wage for all elves, his fight for reindeer welfare and reduced consumerism in favour of eco-friendly gifts. Top of his list this year is the end of the patriarchy. He’s a modern, liberal Kris Kringle.

Santa senior, however, is less-than-impressed by his snowflake-son, frequently interrupting Claude’s monologue to wave a turkey leg in the direction of his progressive views and espousing some: “If it ain’t broke, don’t fix it” boomer rhetoric.

A droll seasonal satire, 'Snowflake' was directed by Jack Laurance and skilfully filmed under strict Covid protocols and features understated comedic brilliance from Lucas Paternott as Claude Claus and objectionable views from Simon Anthony as a grumpy, self-isolating Santa.

Credits
Agency / Creative
Production
Post Production / VFX
Editorial
Music / Sound
Companies
Work from Armoury
Fish Whisperer
Current Account Switch Service
15/01/2024
26
0
Den of Dreams
Airtasker
06/11/2023
14
0
ALL THEIR WORK