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Grocery Delivery Company Getir Shows That ‘You’ve Got It’ in Musical Spot

04/10/2021
Creative Agency
London, UK
432
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Neverland delivers joy with spot directed by Outsider's J Marlow

Getir, the ultrafast grocery delivery company, has today launched it’s first brand campaign in the UK, with the aim of becoming the leader of the rapidly growing market. 

The work is the first TV campaign Geitr have run in the UK and marks the start of a major investment from the brand in their coverage and marketing.

Launching with a 30-second film which brings to life the joy of the service, we see three consumers bursting into song in celebration of their Getir courier arriving with their must have groceries. The film will run across TV & VOD, and the campaign will be supported by a large scale OOH, radio and digital media buy in key cities across the UK.

Jon Forsyth, co-founder of Neverland says: “The ambition from these guys is awesome and we are proud to unleash a singing, dancing delivery of their Getir joy straight into the homes of Britain."

Nic Casby, Getir UK head of marketing, says: “2021 has been a whirlwind year for Getir in the UK and we’re excited to mark a new chapter for the brand with the launch of the ‘you’ve got it’ campaign. Delivering joy and speed is at the heart of everything we do, and this new creative approach expresses Getir’s promise to deliver high quality groceries for our customer's wants and needs, seven days a week.

"We hope this new creative campaign grabs the attention (and smiles) of both existing and prospective customers, by showcasing our friendly service through playful messaging and catchy jingles. We’re here to celebrate and support our customers in their everyday life moments – whether we’re coming to the rescue to deliver those all-important forgotten dinner party ingredients or saving the day with an emergency loo roll drop off! With Getir, you’ve got it!"

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