Gear Seven/Arc Studios
I Like Music
Contemplative Reptile
  • International Edition
  • USA Edition
  • UK Edition
  • Australian Edition
  • Canadian Edition
  • Irish Edition
  • German Edition
  • French Edition
  • Singapore Edition
  • Spanish edition
  • Polish edition
  • Indian Edition
  • Middle East edition
  • South African Edition

Grey Launches The Sun's Dream Team

Creative 816 Add to collection

Humorous 'If you can't play, manage' print campaign

Grey Launches The Sun's Dream Team

With the start of the English Premier League fast approaching, Grey London is rolling out the latest campaign to promote The Sun's £500,000 Dream Team, a fantasy football league where the winning team receives £125,000. The campaign spans in-paper, press and digital and revolves around the line "If you can't play, manage". The campaign will run through August with tactical work spanning the entire season. It follows the launch of Sun+ earlier this month, which Grey celebrated with its well-received Sun+ Goals campaign.





Creative Director: Dave Monk
Creative team: Johan Leandersson / Erik Uvhagen
Business Director: Tamsine Foggin
Account Manager: Albert Ponnelle
Planner: Hamish Cameron / Matt Gladstone
Creative producer: Kevin Noble
Designer: Ryan Connolly / Chris Chapman
Retoucher: Tom Fryer
Photographer: Paul O'Connor
Client (Director of Customer Retention): David Robinson
Client (Head of marketing): Rossa Shanks
Client (Dream team executive): Greg Halfacre

view more - Creative
Sign up to our newsletters and stay up to date with the best work and breaking ad news from around the world.
Grey, Fri, 09 Aug 2013 09:59:43 GMT