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Grenadier & Coinstar Prove You Have #MoreMoneyThanYouThink

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Agency takes to the streets to watch real people guess which is worth more: a $50 bill or a jar of random coins

Grenadier & Coinstar Prove You Have #MoreMoneyThanYouThink
Coins get no respect. It's probably why the average American has $56 dollars in stray change just gathering dust around the house. 

So to reaffirm the value of coins, Grenadier & Coinstar took to the streets to give real people a fun, game show-like choice: take a crisp, new $50 bill and walk away—no strings attached, no questions asked—or roll the dice and go for the amount of money in "door number two": a jar full of coins. So, did people choose wisely? Let's just say the jars might have more money than they think...

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Post Production / VFX

Colourist: Co.Mission, Idolum

Production Company

Director: Harrison Winter

Executive Producer: Kris Young

Production Company: Co.Mission

Line Producer: Daniel Tundis


Sound Mix: Coupe Studios, Kip Kuepper

Creative Agency

Account Management: Madelaine Bess

Creative Agency: Grenadier

Creative Partner: Randy Rogers, Mark St Amant, Jeff Graham

Producer: Melany Esfeld

Sapka Communications, Mon, 05 Oct 2015 01:20:04 GMT