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Good Golly, Miss Molly: A Tale of Invention from BBDO NY

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Meet the girl who never stops inventing in inspiring spot for GE, directed by Lance Accord

Good Golly, Miss Molly: A Tale of Invention from BBDO NY
GE has launched a new film which celebrates its position as a digital industrial company and a great place for aspiring engineers.
 
The spot, created by BBDO New York, follows the life of a young girl (Molly) who is filled with ideas and innovative solutions to problems, who grows up to work at GE.  Along the way, the film showcases how GE embodies a spirit of ingenuity that starts at a young age, and is a great environment for those who want to innovate, experiment, and make the world work better. 
 
"This story truly embodies the DNA of GE--a spirit of innovation.  Our employees are always tackling problems with a commitment to finding a solution." – Lindsay Stein, GE, Associate Director, Global Creative
 
GE takes pride in solving some of the world’s toughest problems and its employees do so out of their love for working the problem and relentless pursuit of solutions.
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Music

Producer: Justine Cortale

Sound Design: One Thousand Birds

Sound Engineer: Michael Marinelli

Sound Mix: Sonic Union

Offline

Edit Assistant: Drew Balke

Edit Company: WAX/The Quarry

Editor: Paul Watts

Executive Producer: Tor Adams

Producer: Annabelle Cuthbert

Post Production / VFX

CG: Andy Wilkoff

Telecine: Tim Masick @ Company3

VFX: a52

VFX Producer: Kim Christensen

Conform Artist: Pat Murphy

Telecine Producer: Rochelle Brown

Production Company

Director: Lance Accord

DOP: Lance Accord

Executive Producer: Scott Howard

Production Company: Park Pictures

Line Producer: Caroline Kousidonis

Creative Agency

Account Executive: Joslyn Dunn

Art Director: Eric Goldstein

Chief Creative Officer: WW

Content Producer: Jack Patrick

Copywriter: Fred Kovey

Executive Producer: George Sholley

Group Account Directors: Peter McCallum

Senior Creative Director: Eric Goldstein

Head of Music Production: Rani Vaz

Head of Production: David Rolfe

lbbonline.com, Thu, 14 Sep 2017 16:36:04 GMT