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Godzilla Stars in Glorious Snickers Ad

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BBDO New York bring back old-school Japanese monster

Godzilla Stars in Glorious Snickers Ad

During ABC’s broadcast of The Academy Awards, Snickers will unveil the latest commercial in its successful and ongoing “You’re Not You When You’re Hungry” campaign.

The campaign, which has featured the likes of Betty White, Robin Williams, Aretha Franklin, Joe Pesci and more, appropriately brings a movie touch to this latest commercial execution, featuring Godzilla in a way viewers have never seen the character before.


 

Credits


Agency: BBDO New York

Client: Mars/Snickers

Title: “Godzilla”

 

Chief Creative Officer, Worldwide: David Lubars

Chief Creative Officer, New York: Greg Hahn

Executive Creative Director: Gianfranco Arena

Executive Creative Director: Peter Kain

CD/Copywriter: Alex Taylor

CD/Art Director: Jason Stefanik

 

Group Executive Producer: Amy Wertheimer

Executive Music Producer: Loren Parkins

 

Production Company: Smith and Jones

Director: Ulf Johansson

Director of Photography: Andrejz Sekula

 

Music House: South/AKM

 

Edit House: Mackenzie Cutler

Editor: Ian Mackenzie

 

Visual Effects House: MPC NY

VFX Producer: Camila De Biaggi

VFX Supervisor: Alex Lovejoy

 

Mix: Heard City

Mixer: Keith Raynaud

 

Telecine: Company 3

Colorist: Tim Masick

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Genres: Comedy, Visual VFX

Categories: Food, Confectionery

BBDO New York, Fri, 28 Feb 2014 16:01:20 GMT