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Gocompare.com Introduce 'The House Whisperer' In Latest Ad

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Humorous ad by Fold 7 introduces 'The House Whisperer'

Gocompare.com Introduce 'The House Whisperer' In Latest Ad

Gocompare.com is to introduce audiences to one of LlandofsavingmoneyandgettingtherightdealgogoGoCompare’s more enigmatic characters in its new TV ad, created by Fold7.

Having arrived in the town and been shown the sights, including the Energy Price Falls and the Car Insurance Lesses, people will now get a more detailed look at the inhabitants of LlandofsavingmoneyandgettingtherightdealgogoGoCompare, whose job it is to help consumers find the right product for their needs. 

Glynn, aka ‘The House Whisperer’, is a local man who has a very special bond with houses and their contents, and has the ability to help people find just the right insurance cover for their homes.

The 40-second TV and online spot launches on Sunday, April 6th across TV and VOD channels.

Kevin Hughes, chief marketing officer at Gocompare.com, said: “We’re delighted with this latest addition to the campaign, which has evolved to introduce new characters that live within the town of LlandofsavingmoneyandgettingtherightdealgogoGoCompare, and places the brand right at the centre, demonstrating the many different comparison services we offer.”

Ryan Newey, executive creative director, Fold7, said: “After introducing the town of LlandofsavingmoneyandgettingtherightdealgogoGoCompare, we now meet one of the legendary locals. The House Whisperer - a man who is said to have been raised by houses and is particularly adept at helping people find the right home insurance cover.”


Credits


Creative Director ECD – Ryan Newey / CD – Dom Martin

Art Director Gate Lambert / Dan Fryer

Copywriter Gate Lambert / Dan Fryer

Account Director Jolene Williams

Agency Producer Georgia Dickinson

Photographer N/A

Director/ Production Co   Mat Kirkby @ RSA

Producer Garfield Kempton

Editor Art Jones @ Work

Post Production Filament

Sound Design Grand Central

Typographer

DoP Will Bex


Media planning/buying Carat


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Categories: Banking, Finance

lbbonline.com, Fri, 04 Apr 2014 15:35:21 GMT