senckađ
Group745
Group745
Group745
Group745
Group745
Group745
EDITION
Global
USA
UK
AUNZ
CANADA
IRELAND
FRANCE
GERMANY
ASIA
EUROPE
LATAM
MEA
Creative in association withGear Seven
Group745

Giantstep Crafts Interactive Airport Experiences for Incheon International Airport

14/12/2021
PR Agency
Los Angeles, USA
111
Share
The installations, 'Nature,' 'Pop Art,' 'K-Art,' and 'Into the Frame' invite travellers to interact with beautiful video content

Creative technology company Giantstep created the T1 Media Tower experience for the Incheon International Airport in Seoul, Korea. Located throughout Terminal one, the installations invite travellers to interact with beautiful video content. 

At the centre of passenger Terminal one is 'Nature' and 'Pop Art.' These installations respond to hand movements in real time when visitors engage with the video frame. 'K-Art' and 'Into the Frame' are displayed on the terminal’s third floor, welcoming travellers to interact with content on two electronic billboards via AR. 

Led by CEO and executive producer Jichul Lee, Giantstep produced the video content using real-time engine technology, motion sensors, augmented reality (AR) technology, and electronic billboards. 

“As Giantstep continues to invest in R&D into leveraging technology and media for not only film and advertising projects, we’re increasingly doing it for experiences in public spaces,” concludes Lee. “We were honoured to partner with Incheon International Airport to help create an interactive and equally artistic experience that will further enhance its status as a cultural landmark while bringing joy to travellers.” 

Brand
Agency / Creative
Production
Music / Sound
Animation
SIGN UP FOR OUR NEWSLETTER
More News from Priya PR, Inc.
Hires, Wins & Business
Aris Signs Director Colin Sonner
10/07/2024
28
0
ALL THEIR NEWS
Work from Priya PR, Inc.
Book Bans
National Coalition Against Censorship
01/11/2024
8
0
Case Study
Fellowes Brands
15/03/2024
8
0
Logan100 Digital Exhibit
Boston Logan International Airport
14/12/2023
12
0
ALL THEIR WORK
SUBSCRIBE TO LBB’S newsletter
FOLLOW US
LBB’s Global Sponsor
Group745
Language:
English
v10.0.0