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Get Your Fresh Ground 'Coffeegraphy' in Jam's Campaign for NESCAFÉ

Hires, Wins & Business 0 Add to collection

Chiara Lisa & psychologist Honey Langcaster-James give coffee machines a fresh personality

Get Your Fresh Ground 'Coffeegraphy' in Jam's Campaign for NESCAFÉ

Jam has worked with calligrapher Chiara Lisa for the launch of NESCAFÉ Dolce Gusto's new Jovia and Oblo coffee machines with 'Coffeegraphy'. 

Working with celebrity psychologist Honey Langcaster-James, Jam gave each of the coffee machines distinct personalities, the perfect way to bring 'The Modern Art of Coffee' to life.

Jam also held a week-long Facebook campaign, asking fans to choose three words that described them for a chance to discover which coffee machine suitts them better, as well as have their names hand drawn in beautiful #Coffeegraphy.

view more - Hires, Wins & Business
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Categories: Soft Drinks, Hot Beverages

lbbonline.com, Fri, 10 Oct 2014 08:50:00 GMT